Why Traditional Buyer Journeys Break in AI Search At VISIBLE™, We’ve spent considerable time dissecting how AI reshapes human inquiry. One of the most profound shifts? The collapse of the linear funnel. Traditional buyer journeys—search-triggered awareness,...
Overview of LLM Prompt Interpretation As the VISIBLE™ team, we’ve studied prompt behavior across thousands of generative outputs. And one thing is clear: prompt interpretation is the new battleground for AI Search visibility. Large Language Models (LLMs) do...
What is AI Search Intent? AI Search Intent refers to the underlying goal or purpose behind a user query within an AI-powered search environment. Unlike traditional search intent (which relied on keyword patterns), AI Search Intent is deduced from semantic meaning,...
The Evolution of Search Intent in the AI Era From Keywords to Questions In the pre-AI search era, optimization centered around keywords. Brands competed to rank for high-volume search phrases, often missing the user’s deeper intent. But as AI-native interfaces...
The Shift from Keywords to Prompts Search is no longer a game of visibility. It’s a race for relevance—and brands are losing it when they stick to outdated playbooks. Today’s users don’t search like they used to. They speak in complete thoughts, not keyword...
