Why SEO Is Experiencing a Paradigm Shift At GoVISIBLE, we’ve studied the shifting dynamics of search engine algorithms and AI model training data. The SEO world is moving away from traditional backlink building and towards Entity Optimization. This is not...
Why AI Models Get Your Brand Wrong At GoVISIBLE, we’ve analyzed how Large Language Models (LLMs) interpret brand names, revealing that they often misidentify them. The root cause is systemic: Generative AI doesn’t inherently “understand” your brand as a...
Why Entity Optimization Platforms Matter In the past, search engines primarily relied on backlinks and keyword frequency, the “link graph” to understand content relevance. But AI models, particularly large language models (LLMs), are trained to comprehend...
What is a Brand Entity Graph? At VISIBLE™, we define a Brand Entity Graph as a structured digital map of your brand’s core assets, relationships, and attributes—modeled in a format interpretable by AI systems. It comprises nodes (representing entities such as your...
What Is the Knowledge Graph Layer in Generative Engines? At VISIBLE™, we often explain that if raw text is the ink of the web, knowledge graphs are the semantic scaffolds that give it shape. In generative engines—like ChatGPT, Claude, Perplexity, and Gemini—the...
